Spectator 3.0: A transdisciplinary look at the scene and its receivers

Authors

  • PABLO ALEJANDRO CABRAL Autonomous University of Querétaro

Abstract

Abstract:

The world has undergone a paradigm shift, the advances in cyber science are carrying out a true technological revolution, transforming the social, political, economic and cultural order.

People's lives have become multi-sensory, multi-platform and multi-stimulus and this forces us to understand that today's theatrical viewer is in an active place where daily he produces and shares content on what has become known as web 3.0. Capturing the public's attention is a challenge for a theater company that wants to survive in such an environment.

This article aims to reflect on an approach from a transdisciplinary approach to a Spectator 3.0, in order to bring the stage product closer to their habits and preferences, achieving a development of interested and participatory public.

Keywords: Web 3.0; receiver; Spectator 3.0; Transdisciplinarity.

Downloads

Download data is not yet available.

References

Abuín González, A. (2008). Teatro y nuevas tecnologías: conceptos básicos. Signa. Revista de La Asociación Española de Semiótica, 17(2008), 29–56.
Brea, J. L. (2010). Las tres eras de la imagen. Ediciones Akal.
García Canclini, N. (1991). Culturas Híbridas, estrategias para entrar y salir de la modernidad. Editorial Grijalbo.
Jenkins, H. (2008). Convergence culture. La cultura de la convergencia de los medios de comunicación. PAIDÓS.
Nicolescu, B. (2014). La Transdisciplinariedad Manifiesto. Igarss 2014, 1, 1–5. https://doi.org/10.1007/s13398-014-0173-7.2
Ramos, S. (1991). Estudios de Estética. Filosofía de la vida artística. UNAM.
Sastré Blanco, A., & Azouri Miranda, E. (2014). Teoría de Mercadotecnia de las Artes. Hacia la teoría del producto sensible. Conaculta.
Scolari, C. (2009). Alrededor de las Conversaciones teóricas, divergencias conceptuales y transformaciones en el ecosistema de medios. Signo y Pensamiento, XXVIII(54), 44–55.

Published

2020-10-08

How to Cite

CABRAL, P. A. (2020). Spectator 3.0: A transdisciplinary look at the scene and its receivers. Tsantsa. Journal of Artistic Research, (9), 195–203. Retrieved from https://publicaciones.ucuenca.edu.ec/ojs/index.php/tsantsa/article/view/3415