E-commerce and residential density: A geospatial analysis of demand in Córdoba (Argentina)
DOI:
https://doi.org/10.18537/est.v015.n030.a06Keywords:
ecommerce, residential density, territorial restructuring, retail, City of CórdobaAbstract
Electronic commerce has caused a territorial restructuring process of retail commercial activity. This trend and its implications on the physical-functional urban structure are currently subject of debate. In this context, destination points of e-commerce parcels constitute key data, since they allow to analyze the level of demand in different areas and to evaluate its correlation with various socio-urban indicators. This paper aims to analize the incidence of residential density on the volume of B2C ecommerce purchases in different areas of the City of Córdoba, Argentina. The proposed methodology uses geographic information systems (GIS) for cross-referencing geospatial data and is complemented with linear correlation calculations. The results reveal that areas with lower residential density tend to have a higher average number of purchases per home.
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